CREW RESOURCE MANAGEMENT
An immersive learning simulation to help fleet members develop a heightened sense of themselves, their co-workers, their work environment. Learning through experience, even simulated experience, is by far the most effective way to change attitudes and behaviors--far more effective than listening- or reading-based learning. It's at the point-of-failure where profound learning takes place.
CONVENIENCE STORE STARTUP
An entertaining 2D learning game to help convenience store owners and operators reduce down-time and improve profitability. By raising the employee's level of emotional engagement — through drama, social interaction, game play — learning is accelerated. In simple terms a brain enjoying itself is functioning more efficiently.
An innovative social marketing strategy to maximize savings and participation in the most boring of fields, residential energy efficiency. “Smackdown” participants achieved 14 percent reduction in electric usage and 17 percent reduction in gas usage, three times the savings of traditional utility outreach programs.